{"id":77,"date":"2021-09-01T17:37:42","date_gmt":"2021-09-01T17:37:42","guid":{"rendered":"https:\/\/alanconter.anabweb.com\/?page_id=77"},"modified":"2021-09-06T20:15:33","modified_gmt":"2021-09-06T20:15:33","slug":"strategy","status":"publish","type":"page","link":"https:\/\/alanconter.com\/?page_id=77","title":{"rendered":"Strategy"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.10.6&#8243; _module_preset=&#8221;default&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_start=&#8221;#010c21&#8243; background_color_gradient_end=&#8221;#376996&#8243; background_color_gradient_direction=&#8221;45deg&#8221; background_color_gradient_overlays_image=&#8221;on&#8221; background_image=&#8221;https:\/\/alanconter.com\/wp-content\/uploads\/2021\/08\/bk.jpg&#8221; background_position=&#8221;center_right&#8221; background_blend=&#8221;color&#8221; custom_padding=&#8221;1vw||1vw||false|false&#8221; hover_enabled=&#8221;0&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; title_text=&#8221;bk&#8221; sticky_enabled=&#8221;0&#8243;][et_pb_row _builder_version=&#8221;4.10.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.10.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.10.5&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|600|||||||&#8221; text_orientation=&#8221;center&#8221; background_layout=&#8221;dark&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1>Strategy<\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.10.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.10.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.10.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.10.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>A coherent communications strategy that reflects your values is vital to reaching and persuading your audience. I work closely with your team to help you refine your objectives and develop short, medium, and long-term goals. Whether you need to refine your approach to internal communications or address external clients and markets, my job is to ensure that you are heard and trusted. I also handle media crisis management.<\/p>\n<p>\u00a0My experience of over 18 years in current affairs at CBC and Radio-Canada and 20 advising clients give me a good sense of approaches that work and those that don\u2019t.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.10.5&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#e6f1f9&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.10.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.10.5&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.10.5&#8243; _module_preset=&#8221;default&#8221; header_3_line_height=&#8221;1.5em&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Some projects:<\/h3>\n<ul class=\"star\">\n<li>Esri Canada \u2013 help highlight the company\u2019s leadership position on a range of public policy issues<\/li>\n<li>BDC \u2013 training HR executives on more effective internal communications with stakeholders<\/li>\n<li>United Technologies Aerospace Systems &#8211; developing a new mission statement and values for a post-merger acquisition to ensure team cohesion and employee empowerment<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.10.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/alanconter.com\/wp-content\/uploads\/2021\/09\/strategy-img.png&#8221; title_text=&#8221;strategy-img&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.10.6&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>StrategyA coherent communications strategy that reflects your values is vital to reaching and persuading your audience. I work closely with your team to help you refine your objectives and develop short, medium, and long-term goals. Whether you need to refine your approach to internal communications or address external clients and markets, my job is to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-77","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/alanconter.com\/index.php?rest_route=\/wp\/v2\/pages\/77","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alanconter.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/alanconter.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/alanconter.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/alanconter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=77"}],"version-history":[{"count":18,"href":"https:\/\/alanconter.com\/index.php?rest_route=\/wp\/v2\/pages\/77\/revisions"}],"predecessor-version":[{"id":268,"href":"https:\/\/alanconter.com\/index.php?rest_route=\/wp\/v2\/pages\/77\/revisions\/268"}],"wp:attachment":[{"href":"https:\/\/alanconter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=77"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}